Tag Archives: social media

Krämer, N.C., Eimler, S.C., Neubaum, G., Winter, S., Rösner, L., & Oliver, M.B. (2016). Broadcasting one world: How watching online videos can elicit elevation and reduce stereotypes. New Media & Society. Advance online publication. doi:10.1177/1461444816639963

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Winter, S., Metzger, M.J., & Flanagin, A.J. (2016). Selective use of news cues: A multiple-motive perspective on information selection in social media environments. Journal of Communication, 66(4), 669-693. doi: 10.1111/jcom.12241

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Winter, S., & Neubaum, G. (2016). Examining characteristics of opinion leaders in social media: A motivational approach. Social Media + Society, 2(3), 1-12. doi:10.1177/2056305116665858

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Rösner, L., Winter, S., & Krämer, N.C. (2016). Dangerous minds? Effects of uncivil online comments on aggressive cognitions, emotions, and behavior. Computers in Human Behavior, 58, 461–470. doi:10.1016/j.chb.2016.01.022

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Boerman, S. C., & Kruikemeier, S. (2016). Consumer responses to promoted tweets sent by brands and political parties. Computers in Human Behavior, 65, 285–294. doi:10.1016/j.chb.2016.08.033

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Sungur, H., Hartmann, T., & Van Koningsbruggen, G. M. (2016). Abstract mindsets increase believability of spatially distant online messages. Frontiers in Psychology, 7. doi:10.3389/fpsyg.2016.01056

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Van Reijmersdal, E. A., Fransen, M. L., Van Noort, G., Opree, S. J., Vandeberg, L., Reusch, S., … Boerman, S. C. (2016). Effects of disclosing sponsored content in blogs: How the use of resistance strategies mediates effects on persuasion. American Behavioral Scientist, 60(12), 1458–1474. doi:10.1177/0002764216660141

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Kruikemeier, S, Szegin, M., & Boerman, S.C. (2016). Political Microtargeting: Relationship between personalized advertising on Facebook and voters’ responses. Cyberpsychology, Behavior, and Social Networking, 19(6), 367-372. doi:10.1089/cyber.2015.0652

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Kerkhof, P. (2011). Van customer media naar content marketing. In: S. de Bakker, S. van den Boom, P. Kerkhof & P. Luit (Eds.), Help, ze willen vrienden worden, p. 17-25. Heemstede (NL): Customer Media Council.

Theme 1.3 Personalized online advertising

This theme focuses on the uses and implications of personalized advertising. The usage of personal information to tailor and target communication can generate more consumer engagement, but can also lead to privacy issues. Continue reading >>

Bronner, F., & De Hoog, R. (2016). Travel websites: Changing visits, evaluations and posts. Annals of Tourism Research, 57, 94-112. doi:10.1016/j.annals.2015.12.012

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Winter, S., Brückner, C., & Krämer, N.C. (2015). They came, they liked, they commented: Social influence on Facebook news channels. Cyberpsychology, Behavior, and Social Networking, 18(8), 431-436. doi:10.1089/cyber.2015.0005

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Voorveld, H. A. M. & Van Noort, G. (2014). Social Media in advertising campaigns: Examining the effects on perceived persuasive intent, campaign and brand responses. Journal of Creative Communications, 9(3), 253-268. doi: 10.1177/0973258614545155

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Winter, S., Neubaum, G., Eimler, S.C., Gordon, V., Theil, J., Herrmann, J., … Krämer, N.C. (2014). Another brick in the Facebook wall – How personality traits relate to the content of status updates. Computers in Human Behavior, 34, 194–202. doi:10.1016/j.chb.2014.01.048

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Krämer, N.C., Rösner, L., Eimler, S.C., Winter, S., & Neubaum, G. (2014). Let the weakest link go! Empirical explorations on the relative importance of weak and strong ties on social networking sites. Societies, 4(4), 785-809. doi:10.3390/soc4040785

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Winter, S. (2013). Lost in Information? – Sozialpsychologische Aspekte der Selektion und Rezeption von journalistischen Online-Angeboten [Lost in information? Social psychological aspects of selecting and processing online news]. Stuttgart, Germany: Kohlhammer.

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Van Reijmersdal, E. A., Jansz, J., Peters, O., & Van Noort, G. (2013). Why girls go pink: Game character identification and game-players’ motivations. Computers in Human Behavior, 29(6), 2640-2649 doi: 10.1016/j.chb.2013.06.046

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Rozendaal, E. A., Van Reijmersdal, E. A., Slot, N., & Buijzen, M. (2013). Children’s responses to advertising in social games. Journal of Advertising, 42(2-3), 142-154. doi: 10.1080/00913367.2013.774588

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Slot, N., Rozendaal, E., Van Reijmersdal, E. A., & Buijzen, M. A. (2013). Hoe kinderen reageren op reclame in online sociale netwerken: Reclamewijsheid en de invloed van leeftijdsgenoten. Tijdschrift voor Communicatiewetenschap, 41(1), 19-40.

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Muntinga, D.A., Smit, E.G., & Moorman, M. (2012). Social Media DNA: How brand characteristics shape COBRAs. In M. Eisend, T. Langner & S. Okazaki (Eds.), Advances in Advertising Research, volume III (pp. 121-136). Wiesbaden: Springer Gabler.

Winter, S., & Krämer, N.C. (2012). Selecting science information in Web 2.0: How source cues, message sidedness, and need for cognition influence users’ exposure to blog posts. Journal of Computer-Mediated Communication, 18(1), 80–96. doi: 10.1111/j.1083-6101.2012.01596.x

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Camerini, L., & Diviani, N. (2012). Activism, health and the Net: Are new media shaping our perception of uncertainty? Interactions: Studies in Communication & Culture, 3(3), 335-343. doi:10.1386/iscc.3.3.335_1

Utz, S., Kerkhof, P. & van den Bos, J. (2012). Consumers rule: How consumer reviews influence trust in online stores. Electronic Commerce Research and Applications, 11(1), 49-58.

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Kerkhof, P. (2012). Sociale media en de Egyptische opstand: Over de invloed van vermeende media invloed. Talmalezing, 13 januari 2012. Faculteit der Sociale Wetenschappen, Vrije Universiteit.

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Van Noort, G., Antheunis, M. L., & Van Reijmersdal, E. A. (2012). Social connections and the persuasiveness of viral campaigns in social network sites: Persuasive intent as the underlying mechanism. Journal of Marketing Communications, 18(1), 39-53. DOI:10.1080/13527266.2011.620764

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Van Noort, G., Antheunis, M. L., & Van Reijmersdal, E. A. (2011). Online vrienden bepalen de overtuigingskracht van SNS campagnes. Tijdschrift voor Communicatiewetenschap,39(4), 91-103.

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Kerkhof, P. (2011). Customer media in een sociaal medialandschap. Inaugurele rede Leerstoel Customer Media. Universiteit van Amsterdam.

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De Bakker, S., Van den Boom, S., Kerkhof, P. & Luit, P. (2011). Help, ze willen vrienden worden. Heemstede (NL): Customer Media Council.

Kerkhof, P. (2011). Van customer media naar content marketing. In: S. de Bakker, S. van den Boom, P. Kerkhof & P. Luit (Eds.), Help, ze willen vrienden worden, p. 17-25. Heemstede (NL): Customer Media Council.

Zwier, S., Araujo, T., Boukes, M., & Willemsen, L. (2011). Boundaries to the articulation of possible selves through social networking sites: The case of Facebook profiler’s social connectedness. Cyperpsychology, Behavior and Social Networking. 14(10), 571-576. doi: 10.1089/cyber.2010.0612

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Kerkhof, P., Finkenauer, C. & Muusses, L. D. (2011). Relational consequences of compulsive Internet use: A longitudinal study among newlyweds. Human Communication Research, 37, 147–173.

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Kerkhof, P., Schultz, F., & Utz., S. (2011). How to choose the right weapon. Social media represent both a catalyst for and weapon against brand crises. Communication Director, 76-79.

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Winter, S., Haferkamp, N., Stock, Y., & Krämer, N.C. (2011). The digital quest for love – The role of relationship status in self-presentation on social networking sites. Cyberpsychology: Journal of Psychosocial Research on Cyberspace, 5(2).

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Muntinga, D. G., Moorman, M., & Smit, E. G. (2011). Introducing COBRA: Exploring motivations for brand-related social media use. International Journal of Advertising, 30(1), 13-46. DOI:10.2501/IJA-30-1-013-046

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Kerkhof, P., Van Noort, G., & Antheunis, M. L. (2011). Waarom bedrijven social media gebruiken. In D. van Osch, & R. van Zijl (Eds.), Basisboek social media (pp. 91-120). Den Haag: Boom Lemma Uitgevers.

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Winter, S., Krämer, N.C., Appel, J., & Schielke, K. (2010). Information selection in the blogosphere – The effect of expertise, community rating, and age. In S. Ohlsson & R. Catrambone (Eds.), Proceedings of the 32nd annual conference of the Cognitive Science Society (pp. 802–807). Austin, TX: Cognitive Science Society.

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Kerkhof, P. (2010). Merken en social media. In: S. van den Boom, E. Smit, & S. de Bakker (Eds.), Nachtmerrie of droom: de ROI van customer media, p. 149-154. Heemstede (NL): Customer Media Council.

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Muntinga, D. G., Moorman, M., & Smit, E. G. (2010). Developing a classification of motivations for consumers’ online brand-related activities. In R. Terlutter, S. Diehl & S. Okazaki (Eds.), EAA Advances in Advertising Research (Vol. 1): Cutting EdgeInternational Research. (pp. 235-247). Wiesbaden: Gabler Verlag.

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Camerini, L., Diviani, N., & Tardini, S. (2010). Health virtual communities: is the Self lost in the Net? Social Semiotics, 20(1), 83-98. doi: 10.1080/10350330903507230

Muntinga, D. G., Moorman, M., & Smit, E. G. (2009). Introducing COBRAs: A holistic exploration of motivations for brand-related social media use. SWOCC Working Paper 1, 1-24.

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